Case Study
Chatbot Wine Selector and Data Analytisor
Abstract
Custom-made a wine selector chatbot, to be used in the e-commerce wine website and to collect as well as analyse customer data
Business Objectives
- To most efficiently answer customer inquiries
- Improve sales by asking customer preferences and adjusting to their inclination
- Utilize data analysis
Insight/Approach
- We suggested implementing a Chatbot to facilitate customer questions
- Collaborated closely with the client to design and develop the chatbot application while understanding the needs of customer service purposes
- Developed a comprehensive chatbot application that syncs with Facebook Messenger and various API sources
- Collected and analyzed customer data trends in order to improve user-experience
KEY RESULTS
- Provided quick and effective 24/7 customer support, while reducing long run customer service expenses
- Improved customer experience by inquiring about preferences to more accurately suggest products
- Marketed more successfully through knowledge gained by data analysis